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Replace Alteryx
in 90 Days — Zero Disruption

AI-native visual data prep with governance, 50% lower licensing, and zero lock-in. Trusted by Amgen, Waterfall, and Fortune 500 data teams.

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Trusted by the largest enterprises
Why Migrate?Real-world Value
Benefits by Role
Data AnalystsAnalytics & BI LeadersData Engineers & 
Platform TeamsCIOs / Data & 
Analytics Leaders
How to MigrateSuccess StoriesFAQTalk to an Expert

How Amgen Modernized Financial Insights by Moving from Alteryx to Prophecy and Databricks

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WHY TEAMS SWITCH

Why enterprises are leaving Alteryx

Your team outgrew Alteryx. Rising per-seat costs, governance gaps, desktop-bound workflows that can’t scale to Databricks or Snowflake, and rewrites just to reach production. These aren’t edge cases — they’re the top reasons enterprises migrate.

frustrated data engineer
  • No single source of truth for data workflows
  • Governance gaps with cloud data platforms
  • Workflows stuck on desktop, hard to operationalize
  • Rising per-seat licensing costs
  • Zero portability across Databricks, Snowflake, BigQuery
  • Rewrites required for every production deployment

The question isn’t whether to modernize — it’s how fast you can do it without disrupting your teams.

THE COMPARISON

Alteryx vs. Prophecy: What changes

Before
Alteryx

Desktop-bound visual workflows in a proprietary black box. No version control, limited governance, no native integration with your data platform.

Every move to production or platform change requires rewriting proprietary logic from scratch.

After
Prophecy Logo

AI agents generate visual data workflows from plain-language prompts. Users validate each step for tremendous productivity gains.

Visual workflows are real code on Git — for any SQL or Spark platform — with built-in governance, versioning, tests, and CI/CD for production.

PROVEN RESULTS

Proven Results

Alteryx to Prophecy Migration

How Amgen cut costs and doubled KPI speed by replacing Alteryx

Amgen — one of the world’s leading biotech companies — migrated 200+ Alteryx workflows to Prophecy on Databricks. The results: retired legacy infrastructure, 2× faster KPI delivery, and 1,500+ users served.

Reduced Cost

Amgen retired expensive legacy Alteryx infrastructure, consolidating onto Databricks + Prophecy.

2× Faster KPI Refresh Cycles

Complex, mission-critical workflows were successfully replicated and improved in a scalable Spark environment.

Migrated 200+ Workflows

Modernized pipelines now deliver key performance indicators at double the previous speed—enabling stronger operational oversight.

Served 1,500+ Users

The rebuilt ecosystem delivers up-to-date financial insights to thousands of internal users and stakeholders.

Improved Collaboration & Maintainability

Prophecy’s visual interface enabled faster onboarding and allowed business and technical teams to speak a common language.

Switching to Prophecy enabled Amgen’s data team to deliver faster access to financial data, retire legacy systems, and support a growing user base — all within a governed, cloud-native environment.

How Amgen Modernized Financial Insights by Moving from Alteryx to Prophecy and Databricks

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CUSTOMER PROOF

What teams say after replacing Alteryx

With Prophecy and Databricks we were able to fully leverage data cloud platform processing speeds, speed pipeline development, and improve collaboration.

Drew Davis, Data & Analytics Manager at Amgen
Drew Davis
Data & Analytics Manager, Amgen

Prophecy removes the engineering barriers that were blocking our ability to help our clients drive investment value with data. Now anyone on our team can go from data to insights much faster.

Shehzad Nabi, Chief Technology Officer at Waterfall Asset Management
Shehzad Nabi
Chief Technology Officer, Waterfall Asset Management

We stopped rebuilding workflows downstream.

Reddit logo
Reddit Verified Customer

Benefits by Role

Data analysts working
Data Analysts
Analytics and Business Intelligence Leader
Analytics &
BI Leaders
Data engineer
Data Engineers & Platform Teams
CIOs and Data Analytics leaders
CIOs / Data & 
Analytics Leaders

Data Analysts

Do more with data — without waiting on engineers

Build production-grade workflows faster, while staying aligned with engineering standards.

  • Deliver better results, faster — AI agents generate workflows and insights, working alongside you for a step-change in productivity.

  • Get real power — work with large datasets on your data platform and build production-grade workflows, without relying on engineers.

Prophecy hides all cumbersome boilerplate code and provides a data flow model… helps becoming 10X productive.

G2 Verified User (Financial Services)
Resources
Webinar

Learn how AI-native data workflows can compress analysis timelines from weeks to minutes. Watch Webinar →

Agents building pipelines
Blog

Read about how Prophecy shrinks the path from intent to impact. Read Article →

Analytics & BI Leaders

Ship insights faster without waiting on engineering

Reduce pipeline bottlenecks and keep analytics moving for data-driven decision-making across the business as data complexity grows.

  • Faster delivery with powerful AI agents that accelerate and automate tasks

  • Work with scale on data platforms without manually writing SQL or Python

  • Less dependency on a small group of specialists

  • Clear handoffs from analytics to engineering when needed

Prophecy removes the engineering barriers that were blocking our ability to help our clients drive investment value with data. Now anyone on our team can go from data to insights much faster.

Shehzad Nabi, Chief Technology Officer at Waterfall Asset Management
Shehzad Nabi, Chief Technology Officer, Waterfall Asset Management
Resources
Alteryx to Agentic Data Prep Migration Ebook
Whitepaper

See how Generate → Refine → Deploy became the most efficient way to prepare data for analysis. Read Whitepaper →

Data Engineering & Platform Teams

Visual speed. Real code. No black boxes.

Accelerate workflow development based on Spark/SQL on Git, with CI/CD, and code review.

  • Visual development that generates readable Spark/SQL code

  • Designed for scale, testing, governance, and long-term maintainability

  • Automates workflows where the business logic runs at scale on Databricks, Snowflake, or BigQuery

With Prophecy and Databricks we were able to fully leverage data cloud platform processing speeds, speed pipeline development, and improve collaboration.

Drew Davis, Data & Analytics Manager at Amgen
Drew Davis, Data & Analytics Manager, Amgen
Resources
Whitepaper

Learn how AI agents are redefining data prep and analysis. Read Whitepaper →

CIOs / Data & Analytics Leaders

Move faster without locking yourself in

Accelerate data prep & analysis with AI, improve governance and trust, modernize with confidence

  • We deliver faster time to market and higher productivity -  with AI agents specialized from Claude Code to generate visual data workflows and analyses

  • Visual workflows are code underneath for governance and scale on your
data platform, with no lock-in risk.

  • Mature change management process refined by experience in multiple Fortune 500 enterprises

Prophecy allowed us to rapidly ramp up resources and modernize our platform and speed access to critical financial data.

Drew Davis, Data & Analytics Manager at Amgen
Drew Davis, Data & Analytics Manager, Amgen

Benefits by Role

Data analysts working

Data Analysts

Do more with data without relying on engineers

Develop workflows faster, while staying aligned with engineering standards.

  • Deliver better results, faster - AI agents generate  workflows, and insights working with you bringing a step-change in productivity.

  • Get more power - work with large datasets, be enabled on data platforms, and build production grade workflows, without relying on engineers.

Prophecy hides all cumbersome boilerplate code and provides a data flow model… helps becoming 10X productive.

G2 Verified User (Financial Services)
Resources
Webinar

Learn how AI-native data workflows can compress analysis timelines from weeks to minutes. Watch Webinar →

Agents building pipelines
Blog

Read about how Prophecy shrinks the path from intent to impact.
Read Article →

Analytics and Business Intelligence Leader

Analytics & BI Leaders

Ship insights faster without waiting on engineering

Reduce pipeline bottlenecks and keep analytics moving for data-driven decision-making across the business as data complexity grows.

  • Faster delivery with powerful AI agents that accelerate and automate tasks

  • Work with scale on data platforms without manually writing SQL or Python

  • Less dependency on a small group of specialists

  • Clear handoffs from analytics to engineering when needed

Prophecy removes the engineering barriers that were blocking our ability to help our clients drive investment value with data. Now anyone on our team can go from data to insights much faster.

Shehzad Nabi, Chief Technology Officer at Waterfall Asset Management
Shehzad Nabi, Chief Technology Officer, Waterfall Asset Management
Resources
Alteryx to Agentic Data Prep Migration Ebook
Whitepaper

See how Generate → Refine → Deploy became the most efficient way to prepare data for analysis. Read Whitepaper →

Data engineer

Data Engineering &
Platform Teams

Visual speed. Real code. No black boxes

Accelerate workflow development based on Spark, SQL on Git, with CI/CD, 
and code review.

  • Visual development that generates readable Spark/SQL code

  • Designed for scale, testing, governance, and long-term maintainability

  • Automates workflows where the business logic runs at scale on Databricks, Snowflake, or BigQuery

With Prophecy and Databricks we were able to fully leverage data cloud platform processing speeds, speed pipeline development, and improve collaboration.

Drew Davis, Data & Analytics Manager at Amgen
Drew Davis, Data & Analytics Manager, Amgen
Resources
Webinar

Learn how AI agents are redefining data prep and analysis.
‍Read Whitepaper →

CIOs and Data Analytics leaders

CIOs / Data &
Analytics Leaders

Move faster without locking yourself in

Accelerate data prep & analysis with AI, improve governance and trust, modernize with confidence

  • We deliver faster time to market, and higher productivity - our AI agents specialized from Claude code generate visual data workflows and analyses

  • Visual workflows are code underneath for governance, no lock-in and scale on your 
data platform

  • Mature change management process with experience in multiple Fortune 500 enterprises

Prophecy allowed us to rapidly ramp up resources and modernize our platform and speed access to critical financial data.

Drew Davis, Data & Analytics Manager at Amgen
Drew Davis, Data & Analytics Manager, Amgen

How to Migrate

Multiple Fortune 500 companies have replaced the Alteryx desktop product with Prophecy running on Databricks, Snowflake or BigQuery

1

Move Users

Current Alteryx users start with a familiar visual interface made even easier by agents helping develop workflows.

2

Move Assets

Built in “Import” functionality moves workloads with up to 90% accuracy. Use Prophecy Studio to modify, test, and complete the migration.

3

Get Results

Our expert team will ensure the first success with you in 90 days, and enable your users to become self-sufficient.

Alteryx
Data analysts
Studio
Visual Pipelines
Automate
Ingest
Transform
Write
Desktop
Files
AI agent

Move Users

Familiar interface with core features

Move Assets

Highly automated migration
of existing workflows

Prophecy Import
AI Fix issues
Transform Agent

Highly automated migration of existing workflows

Data analysts
Studio
Agents
Visual Pipelines
Automate
Schedule
Observe
Ingest
Transform
Write
Cloud Data Platform

Prophecy replaces a separate Alteryx execution layer with visual workflows that run natively on your cloud data platform.

Execution environment
Alteryx: Desktop-based workflows executed locally or on Alteryx Server, separate from the cloud data platform.
Prophecy: Workflows execute natively on Databricks, Snowflake, or BigQuery — no separate engine required.
AI assistance
Alteryx: Minimal or no AI-assisted workflow generation.
Prophecy: AI agents generate and refine visual workflows from natural language prompts, with human validation at each step.
Code ownership and version control
Alteryx: Logic stored in proprietary format; limited Git integration.
Prophecy: All workflows compile to SQL or Spark and are stored in Git with full CI/CD support.
Governance and lineage
Alteryx: Governance managed separately from the data platform; lineage requires additional tooling.
Prophecy: Inherits platform-native governance (Unity Catalog, RBAC, query history) and automatic lineage tracking.
Alteryx to Agentic Data Prep Migration Ebook
Whitepaper

See how Generate → Refine → Deploy became the most efficient way to prepare data for analysis. Read Whitepaper →

SUCCESS STORIES

Waterfall Asset Management’s transformation

Waterfall Asset Management logo
“Prophecy removes the engineering barriers that were blocking our ability to help our clients drive investment value with data. Now anyone on our team can go from data to insights much faster.”
Shehzad Nabi
Chief Technology Officer
Waterfall Asset Management
Achievements
14x
improvement in data
team productivity
4x
faster time-to-insight for
trade desk analysts

Amgen’s transformation

"With Prophecy and Databricks we were able to fully leverage data cloud platform processing speeds, speed pipeline development, and improve collaboration. Prophecy allowed us to rapidly ramp up resources and modernize our platform and speed access to critical financial data."
Drew Davis, Data & Analytics Manager at Amgen
Drew Davis
Data & Analytics Manager, Amgen
Achievements
2X
Faster KPI refreshes - empowering 1,500+ business users
2x
Faster processing to deliver critical financial data
200+
Workflows migrated from Alteryx
SUPPORT

FAQ

What are the main reasons people end up migrating from Alteryx to Prophecy?

For most, native integration with their data platform - Databricks, Snowflake or BigQuery - is highly appealing, it simplifies governance & removes a second system. Users are enthusiastic about the productivity that AI agents can bring to the familiar and powerful visual interface, keen to now be able to work with large datasets, and build production grade assets. Platform teams like the governance and are happy to get rid of rewrites for production.

If we leave Alteryx, will we lose the visual development features our low-code analysts need to create their own workflows?

Absolutely not. Your analysts won’t have to give up any visual development capabilities when you leave Alteryx. Prophecy has an equally robust visual canvas with rich data preparation operators to support low-code users. What's more, your analysts will get AI agents that make visual development faster and simpler. Bringing change that empowers them like the change that coders got with AI agents.

Our engineers don’t trust low-code tools so why would they want this one?

The truth is, engineers are wary of the outputs of most low-code tools, for very good reasons. But uniquely in Prophecy, visual data workflows are code underneath. For engineers to put these workflows into production, they simply access native code with tests for their own cloud data platform. They still review, test, and extend the generated code as with any other Spark or SQL project.

How can truly non-technical users–even with the help of AI–possibly create legitimately useful, complex workflows?

Prophecy provides Claude Code specialized for data, capable of generating million-line codebases and handling the most complex data workflows. There are two key elements to producing trusted results. First, user prompts generate workflows that can be visually inspected and validated step by step. Second, even the most complex workflows can be built by stitching together smaller segments one by one — with each segment validated and trusted along the way.

How can we migrate all our workflows to a new system without risking significant downtime?

Most teams migrate incrementally in phases to control risk and keep business impact to a minimum. No big-bang rewrite required.

  • Start with high-impact, low complexity workflows and work up from there
  • Use the Alteryx Migration Tool (Transpiler) to import and refine workflows systematically
  • Validate generated code quality
  • Run systems side-by-side before decommissioning to ensure business continuity

What does the Alteryx Migration Tool (Transpiler) do?

The Transpiler imports existing Alteryx workflows, tests them in the Prophecy environment, fixes errors and data mismatches using AI and finally delivers a modernized visual workflow that looks similar to the original workflow. The workflows are converted with 90%+ accuracy, and the final refinements can then be made in the visual canvas.

Prophecy supports transpiling Alteryx workflows into Databricks SQL and other SQL formats will be supported.

How would moving to Prophecy reduce our costs?

Companies typically switch to Prophecy to:

  • Reduce per-seat licensing costs

  • Avoid the cost of managing a second execution system, instead aligning with your data platform
  • Avoid the cost of rewrites for moving workflows to production

Prophecy is licensed per user annually, with the compute cost paid to Databricks, effectively cutting the licensing spend more or less in half.

Can Prophecy help keep us compliant with data privacy rules?

Yes, Prophecy lets you save specific data handling logic as reusable functions. These can be called within the visual canvas as needed, for consistent application of rules like data privacy or calculations. This is particularly important in highly regulated industries and applications where mistakes in data handling can have catastrophic consequences.

How does Prophecy provide data governance and lineage?

Prophecy pushes compute to Databricks, tracking query history and inheriting Unity Catalog's role-based access controls, thereby providing full data lineage in a cloud-based environment. We similarly support Snowflake and BigQuery.

How do we know we aren’t just moving from one vendor lock-in to another when we migrate?

Code ownership and Git integration for your business logic are foundational to the Prophecy approach. Users retain full ownership of their generated SQL code, which can run inside and outside of Prophecy, and even supports the importing of dbt projects from Git repositories. All of which means you can walk away with all your code and projects any time.

We are working hard to deliver a service that will work for you forever. But if the time ever comes when you have to leave, you’ll have one last gigantic reason to be glad you chose Prophecy today.

SUPPORT

Talk to a Prophecy Expert

Talk to the account and engineering team to see a demo of the process, and get your specific business and technical questions answered.

Book 1-on-1 demo

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