Build data workflows faster with AI. Join the Prophecy Hackathon → Learn more

Prophecy Logo
Products
Enterprise Edition
AI data prep and analysis for enterprises
Enterprise Express Edition
AI data prep and analysis for business teams
Professional Edition
AI visual data workflows for smaller teams
Structured Finance
AI for asset-backed finance data automation
Solutions
Alteryx Migration
Import and modernize Alteryx workflows
Prophecy for Databricks
AI data preparation on Databricks
Prophecy for Snowflake
AI data preparation on Snowflake
Prophecy for BigQuery
AI data preparation on BigQuery
Pricing
Resources
Blogs
Fresh insights on data, AI and our latest product updates
Resources
Reports, eBooks, and white papers
Documentation
Guides, API references, and resources to use Prophecy effectively
Community
Connect, share, and learn with other Prophecy users
Events
Upcoming events, webinars, and community meetups
Demo Hub
Prophecy product demos on YouTube
Support
Technical support, access docs, community resources, and guides
Company
About us
Learn who we are and how we’re building Prophecy
Careers
Open roles and opportunities to join Prophecy
News
Company updates and industry coverage on Prophecy
Trust & Security
Committed to data security,  agent governance, and regulatory compliance
Log in
Get a FREE Account
Request a Demo
Contact Sales
Try Prophecy

About Prophecy AI

The Vision: Make data pipelines scalable, modern, and accessible. Founded by engineers and data scientists, with a leadership team forged at companies like Microsoft, NVIDIA, and Hortonworks. We bring the power of agentic AI to millions of business data users who do data prep and analysis every day.

Video Transcript: Prophecy in Action

Hi, we are the co-founders of Prophecy and we have an exciting new product to share with you. Over the past 2 years, coding without AI now seems impossible. What used to take days to weeks takes minutes. But what about data? How do we [music] bring this power of AI to millions of data users who do data prep and analysis every day? >> Let's face the reality. Most business users are not programmers. They start with spreadsheets and that works [music] until the data gets complicated and then they get stuck behind the ticketing cues of central data platforms. The backlogs pile up, the users get frustrated and business decisions get delayed. The visual desktop tools did help but they left most [music] of the companies with a wild west. Fragile logic, silos and a lot of technical debt. Today teams want and need AIdriven productivity, enterprise governance and cloud [music] scale all together. >> So we asked a simple question. How would you rebuild data prep and analysis [music] if you started with AI agents at the core? So what prophecy does is that you ask a business question. For that we prepare [music] the data and give you the analysis. To do this we have a unique approach [music] that does three main things. First is quality. We use cloud code specialized for data delivering amazing results. Second [music] is trust. You've got to be able to trust your answers and business data users [music] don't like code. So we take this code and lift it into the visual layer and the visual workflows [music] you can inspect, refine and validate. And finally we provide an end toend solution. Unlike the texttosql [music] products, we start with raw data, prepare the data for your business problem, do the analysis, do all of this on top of your cloud data platform such as data [music] bricks, snowflake or bigquery and run with scale and governance. And what do you [music] get for that? You get amazing results. Let's look at that. Let me show you how AI is changing data [music] prep and analysis. This is prophecy. On the left is the agent. This is our specialized version of cloud code. On the right is the data preparation and analysis [music] tabs. The result flow from the data preparation workflow straight into the analysis. [music] Today I'll put myself in the shoes of a marketing analyst working in a car dealership. The goal is simple. Understand historical campaigns performance and [music] launch a new campaign with better segmentation and optimized revenue targets. Let's get started. First, [music] we look at the campaign conversions. I'll point our agent to marketing data on datab bricks. Build a funnel conversion analysis for the existing [music] campaigns. Perfect. I didn't have to do a thing. AI built the whole workflow and analysis for me. The workflow reads the data from all of the stages, combines it, reshapes [music] it, and pushes it straight into the analysis, all from a single prompt. I [music] can see all of the transformations very clearly. I can validate them, and I can refine them. But there is more. [music] Here are the KPIs of the cars sold, revenue generated, and [music] we can see all of the funnel stages. This is perfect. We should update this before the daily marketing meeting. We can schedule [music] it from here. Now, let's go even further. [music] We want a new campaign with optimized segments. Let's start by creating a new workflow. Now, for the segmentation, I'm going to upload a vendor provided data set. And now let's ask the agent to recommend the good segments. uh using this demographic data recommend good segments for a marketing campaign. This is no longer just data prep. We are getting strategy and AI [music] made some great recommendations about targeting and optimizing the revenue. We can also see two clear groups affluent buyers and costconscious [music] buyers. The affluent buyers convert slightly lower, but they generate much higher revenue per sale. [music] That's because they are buying more expensive cars. The AI so far analyzed four years of data. I only want to focus on the last year for the segmentation. Let me [music] update that. And now we can see something new. California buyers are shifting toward higherend vehicles [music] than New Yorkers. Very interesting. This is [music] a gamecher. The AI not only prepped my data, but it also identified key insights and made recommendations for how to best hit [music] my business goals. And that's Prophecy. >> And how do you access Prophecy? The individuals can go to our website today and start using Prophecy for absolutely free. And for enterprises, we have Prophecy Express, [music] which will guarantee you your first production win within 90 days. >> This is big. It'll change many industries. Financial auditors will be able to go from months to near real time. [music] Marketers can build, deploy, and monitor their own campaigns. And financial asset buyers can go from raw data straight to dashboards, make the financial decisions. In 2 years, everybody will be using AI for data just as they're using AI for code. So go to prophecy.ai and get started today.

Our Story

Enterprise data teams were drowning in data and complexity. As a product leader for Apache Hive at Hortonworks, Raj Bains saw enterprises struggling with expanding data sources and thousands of brittle pipelines that only a handful of engineers could build and maintain.

Drawing on his compiler expertise from years at Microsoft and NVIDIA — including work on the CUDA compiler that powers AI GPU computation — Raj founded Prophecy in Palo Alto, California in 2017, adding Vikas Marwaha, Maciej Szpakowski, and Rohit Bakhshi as co-founders in 2019 to expand the vision.

Together, they created cloud-native, low-code Spark development backed by real, Git-versioned code, with proprietary compilers that translated visual designs into production-grade pipelines. Coding not required. 

The rise of generative AI transformed that foundation, letting Prophecy render AI-generated logic onto a visual canvas that business analysts could refine, validate, and deploy — rather than treat as a black box. 

Today, Prophecy is going further, enriching data with semantics and ontologies so business users can build and analyze pipelines at astonishing speed, simply by chatting with an AI assistant.

Trigger 1
Trigger 2
Trigger 3
‍

Leadership

Raj BainsRaj Bains

Raj Bains

Founder CEO
Vikas MarwahaVikas Marwaha

Vikas Marwaha

Co-Founder, COO
Maciej SzpakowskiMaciej Szpakowski

Maciej Szpakowski

Co-Founder, CTO
Tiffany TranTiffany Tran

Tiffany Tran

SVP, Finance & Operations
Edan KabatchnikEdan Kabatchnik

Edan Kabatchnik

SVP, Products
Vishal SwarankarVishal Swarankar

Vishal Swarankar

SVP, Engineering
Jordan MarkhamJordan Markham

Jordan Markham

VP, Customer Success & Support
Sandra ChimSandra Chim

Sandra Chim

SVP, Marketing
Pooja VasanthPooja Vasanth

Pooja Vasanth

VP, India Operations

Board

Raj BainsRaj Bains

Raj Bains

Prophecy logo
Vikas MarwahaVikas Marwaha

Vikas Marwaha

Prophecy logo
Maciej SzpakowskiMaciej Szpakowski

Maciej Szpakowski

Prophecy logo
Ilya KirnosIlya Kirnos

Ilya Kirnos

Prophecy logo
George MathewGeorge Mathew

George Mathew

Prophecy logo
Burke NortonBurke Norton

Burke Norton

Prophecy logo
Kai YangKai Yang

Kai Yang

Prophecy logo
Elena ZislinElena Zislin

Elena Zislin

Prophecy logo

Our Journey

2017

Founded

Prophecy founded in Palo Alto, CA

Raj Bains launches Prophecy to modernize enterprise data engineering

2019

Funding + Founder team expansion

Series A raised

Maciej Szpakowski and Vikas Marwaha join Prophecy

2021

Launch + Funding

Prophecy SaaS platform launches

Low-code data engineering platform for Apache Spark fuels growth

2022

Funding

$25M Series A round

Funds tooling to modernize legacy data pipelines and move to the cloud

2023

Launch

Prophecy 3.0

Brings low-code SQL to analysts through visual pipeline design

2023

Funding

$35M Series B round

Supports continued scaling and company growth

2024

Launch

Prophecy Data Transformation Copilot for Databricks

Offers GenAI-powered creation of data pipelines on Databricks platform

2025

Award

Winner, 2025 InfoWorld Technology of the Year

Category: Data Management — Pipelines

2025

Recognition

Named a Gartner Cool Vendor in Data Management

Recognized in "Cool Vendors in Data Management: The Modern Data Stack Grows Up"

2025

Launch

Prophecy 4.0

Fully governed, AI-enabled, self-service data prep for Databricks

2025

Funding

$47M Series B1 round

Accelerates Prophecy's AI-powered data transformation roadmap

2026

Launch

Prophecy v4

Expands 4.0 with governance controls and Claude Code-powered AI agents, adds support for Snowflake, BigQuery and in-memory DuckDB

Backed by Investors Who Believe in the Mission

Prophecy is backed by leading venture capital firms and strategic investors who share our vision for AI-powered data transformation.

Smith Point Capital logo with a man using a surveying instrument between the words Smith and Point.HSBC logoBerkeley Skydeck logoDallas Venture Capital logo with DVC initials inside a globe design.Insight Partners logoJP Morgan logoSignalFire logoDatabricks logoSmith Point Capital logo with a man using a surveying instrument between the words Smith and Point.HSBC logoBerkeley Skydeck logoDallas Venture Capital logo with DVC initials inside a globe design.Insight Partners logoJP Morgan logoSignalFire logoDatabricks logo
Smith Point Capital logo with a man using a surveying instrument between the words Smith and Point.HSBC logoBerkeley Skydeck logoDallas Venture Capital logo with DVC initials inside a globe design.Insight Partners logoJP Morgan logoSignalFire logoDatabricks logoSmith Point Capital logo with a man using a surveying instrument between the words Smith and Point.HSBC logoBerkeley Skydeck logoDallas Venture Capital logo with DVC initials inside a globe design.Insight Partners logoJP Morgan logoSignalFire logoDatabricks logo

Backed by Investors Who Believe in the Mission including, Smith Point Capital, Signal Fire, Dig, HSBC, Berkeley Skydeck, JP Morgan, Dallas Venture Capital, Singtel Innov8, Insight Partners, Databricks.

Certifications and Compliance

ISO IEC 27001 seal
SOC2 Type II Seal

SOC 2 Type 2

SOC2 Type II Seal

SOC 1 Type 2

ISOQAR ISO 9001 seal
GDPR logo
CCPA logo

Inside Prophecy

Join the Prophecy Team

Come help define how data work is done with AI. You’ll love the fast-moving environment where your ideas can make a real impact.

See open positions

Read the Prophecy AI Blog

Stay on top of emerging trends in the evolving world of AI and data management.

Visit the Blog
Prophecy AI Logo
Agentic Data Prep & Analysis
3790 El Camino Real Unit #688

Palo Alto, CA 94306
Products
EnterpriseEnterprise Express ProfessionalStructured FinancePricing
Solutions
Alteryx ReplacementProphecy for DatabricksProphecy for SnowflakeProphecy for BigQuery
Company
About usCareersNewsTrust & Security
Resources
BlogEventsGuidesDocumentationSupportSitemap
© 2026 SimpleDataLabs, Inc. DBA Prophecy. Terms & Conditions | Privacy Policy | Cookie Preferences
LinkedIn
YouTube

We use cookies to improve your experience on our site, analyze traffic, and personalize content. By clicking "Accept all", you agree to the storing of cookies on your device. You can manage your preferences, or read more in our Privacy Policy.

Accept allReject allManage Preferences
Manage Cookies
Essentials
Always active

Necessary for the site to function. Always On.

Used for targeted advertising.

Remembers your preferences and provides enhanced features.

Measures usage and improves your experience.

Accept all
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Preferences