# Prophecy > Prophecy is an AI-native data preparation and analysis platform. Business users and analysts describe their goals to AI agents, which generate governed, visual data workflows that execute natively on cloud data platforms like Databricks, Snowflake, and BigQuery. Founded in 2017 in Palo Alto, Prophecy combines visual, code, and natural language interfaces so data teams get self-service productivity without losing governance, auditability, or software engineering best practices. Key facts: - Prophecy works against your data in place, keeping only metadata, never the data itself. - Editions include Professional, Enterprise, and Enterprise Express (AI agents paired with forward-deployed engineers). - Prophecy is a leading migration path off Alteryx, KNIME, and legacy ETL tools, with automated workflow transpilation. ## Product - [Homepage](https://www.prophecy.ai/): AI data prep and analysis platform overview. - [Enterprise](https://www.prophecy.ai/enterprise): AI that accelerates and automates data analysis tasks for business data teams. - [Enterprise Express](https://www.prophecy.ai/express): Prophecy's AI agents paired with forward-deployed engineers to accelerate visual data workflows on Databricks. - [Professional Edition](https://www.prophecy.ai/professional-edition): Build business logic once and use AI to speed up analysis, for FP&A and analyst teams. - [Pricing](https://www.prophecy.ai/pricing): Flexible plans for AI-driven data preparation and analysis. - [Request a Demo](https://www.prophecy.ai/request-a-demo): Schedule a demo of the platform. - [Contact Sales](https://www.prophecy.ai/contact-sales): Talk to the team about agentic data prep and analysis. ## Solutions - [Prophecy for Databricks](https://www.prophecy.ai/solutions/prophecy-for-databricks): Scalable AI-driven visual data workflows on the lakehouse with software best practices. - [Prophecy for Snowflake](https://www.prophecy.ai/solutions/prophecy-for-snowflake): Self-service data preparation that executes natively in Snowflake. - [Prophecy for BigQuery](https://www.prophecy.ai/solutions/prophecy-for-bigquery): AI agents generate visual data workflows to prepare data on BigQuery. - [Alteryx Migration](https://www.prophecy.ai/replace-alteryx): Migrate off Alteryx to a governed, scalable cloud platform. - [Structured Finance](https://www.prophecy.ai/structured-finance): AI-accelerated workflows from raw loan data to dashboards for financial asset teams. ## Documentation - [Docs Home](https://docs.prophecy.ai/): Product documentation for building, refining, and operationalizing data flows with AI. - [API Reference](https://docs.prophecy.ai/api-reference/introduction): APIs for interacting with a Prophecy deployment. - [Architecture](https://docs.prophecy.ai/administration/platform/architecture): Platform architecture and execution patterns. - [Editions](https://docs.prophecy.ai/administration/platform/editions): Comparison of Prophecy editions. - [Import Tool](https://docs.prophecy.ai/import-tool): Import and transpile workflows from Alteryx, Ab Initio, and other platforms into open-source SQL or Spark code. - [2026 Releases](https://docs.prophecy.ai/releases/2026): Latest release notes. ## Company - [About](https://www.prophecy.ai/about): Founded in 2017 in Palo Alto by Raj Bains, Vikas Marwaha, Maciej Szpakowski, and Rohit Bakhshi. - [Careers](https://www.prophecy.ai/careers): Open roles at Prophecy. - [Newsroom](https://www.prophecy.ai/newsroom): Industry news about Prophecy. - [Events](https://www.prophecy.ai/events): Upcoming and on-demand events. - [Trust Center](https://www.prophecy.ai/trust): Security, governance, and compliance. Prophecy keeps only metadata, never your data. - [Support](https://www.prophecy.ai/support): Product documentation, troubleshooting guides, and technical support. - [Community](https://community.prophecy.ai/): Forum for data professionals using Prophecy. ## Blog - [Blog Home](https://www.prophecy.ai/blog): Industry news, interviews, technologies, and resources. - [Prophecy 4.0 Release](https://www.prophecy.ai/press-release/prophecy-4-0-release): Major platform release announcement. - [Prophecy Raises $47M](https://www.prophecy.ai/press-release/prophecy-takes-in-47m-led-by-smith-point-capital): Funding round led by Smith Point Capital. - [Prophecy vs Databricks Lakeflow Designer](https://www.prophecy.ai/blog/prophecy-vs-databricks-lakeflow-designer): Comparison with Databricks' native designer. - [AI Agent Workflow Governance](https://www.prophecy.ai/blog/ai-agent-workflow-governance): Four design-time controls that keep AI agent workflows auditable and compliant. - [Gartner Cool Vendor 2025](https://www.prophecy.ai/blog/prophecy-named-a-cool-vendor-in-the-2025-gartner-r-cool-vendors-tm-in-data-management-the-modern-data-stack-grows-up-report): Recognition in Gartner's Data Management report. - [Using Claude Code for Data Prep and Analysis](https://www.prophecy.ai/blog/using-the-power-of-claude-code-for-data-prep-analysis): AI coding agents applied to data work. ## Guides - [Guides Home](https://www.prophecy.ai/guides): In-depth guides on data preparation, transformation, and platform comparisons. - [Data Preparation Tools Compared 2026](https://www.prophecy.ai/guides/data-preparation-tools-compared): Desktop, code-first, and governed AI pipelines compared by scalability, governance, and analyst autonomy. - [Cloud Alternatives to Alteryx](https://www.prophecy.ai/guides/cloud-alternatives-to-alteryx): Best cloud tools to replace Alteryx in 2026. - [When to Replace Alteryx vs Keep It](https://www.prophecy.ai/guides/when-to-replace-alteryx-vs-keep-it-a-framework): Decision framework weighing Alteryx TCO, cloud fit, and migration risk. - [KNIME Alternatives 2026](https://www.prophecy.ai/guides/knime-alternatives): What open-source data teams are choosing instead of KNIME. - [KNIME vs Alteryx](https://www.prophecy.ai/guides/knime-vs-alteryx): Open-source vs commercial data prep compared. - [AI Data Prep Tool Evaluation Checklist](https://www.prophecy.ai/guides/ai-data-prep-tool-evaluation-buyers-checklist): Buyer's checklist for evaluating AI data prep tools. - [Governed Self-Service Data Transformation](https://www.prophecy.ai/guides/governed-self-service-data-transformation-guide-for-data-platform-teams): Guide for data platform teams enabling analysts safely. - [Alteryx Alternatives for Databricks Customers](https://www.prophecy.ai/guides/top-alteryx-alternatives-for-databricks-customers): Top options for teams on Databricks. - [Alteryx Alternatives for Snowflake Customers](https://www.prophecy.ai/guides/what-are-the-best-alternatives-to-alteryx-for-snowflake-customers): Best options for teams on Snowflake. - [Evaluating AI BI Platforms](https://www.prophecy.ai/guides/ai-tools-for-data-visualization-bi-platform-natural-language-queries): Comparing ThoughtSpot, Julius AI, Polymer, Explo, and Gemini for natural language queries. - [What Is Data Extraction](https://www.prophecy.ai/guides/what-is-data-extraction): Methods, tools, and best practices. - [What Is Data Integration](https://www.prophecy.ai/guides/what-is-data-integration): Fundamentals of data integration. - [What Is Data Enrichment](https://www.prophecy.ai/guides/what-is-data-enrichment): Fundamentals of data enrichment. - [Prophecy vs dbt](https://www.prophecy.ai/guides/prophecy-vs-dbt-analytics-workflows): Comparison for analytics workflows. - [Azure Data Factory vs Alteryx](https://www.prophecy.ai/guides/azure-data-factory-vs-alteryx): Platform comparison for Azure teams. ## Optional - [Trust Center (SafeBase)](https://trust.prophecy.ai/): Security documentation and compliance reports. - [Status Page](https://preview.status.prophecy.ai/): Platform status and incidents. - [App Login](https://app.prophecy.ai/): Prophecy application sign-in. - [Alteryx Workflow Migration via Transpilation](https://www.prophecy.ai/blog/alteryx-workflow-migration-transpilation) - [Alteryx License Expiration Migration Playbook](https://www.prophecy.ai/guides/alteryx-license-expiration-migration-playbook) - [Alteryx Data Type Mapping Migration Guide](https://www.prophecy.ai/guides/alteryx-data-type-mapping-migration-guide) - [Alteryx Server Replacement, Cloud-Native](https://www.prophecy.ai/guides/alteryx-server-replacement-cloud-native) - [Top Alteryx Alternatives for Non-Coding Business Analysts](https://www.prophecy.ai/guides/top-alteryx-alternatives-for-non-coding-business-analysts) - [Best Alteryx Alternatives for Microsoft Fabric](https://www.prophecy.ai/guides/best-alteryx-alternatives-microsoft-fabric) - [Alteryx Alternative for BigQuery](https://www.prophecy.ai/guides/alteryx-alternative-bigquery) - [Self-Service Data Preparation on AWS](https://www.prophecy.ai/guides/self-service-data-preparation-aws-alteryx-alternative) - [Prophecy vs Talend for Databricks Scaling](https://www.prophecy.ai/guides/prophecy-vs-talend-databricks-scaling) - [ADF vs Prophecy](https://www.prophecy.ai/guides/adf-vs-prophecy-what-adf-cant-do-for-analysts) - [7 Essential Data Quality Checks for Enterprises](https://www.prophecy.ai/guides/7-essential-data-quality-checks-for-enterprises) - [Building a Data Quality Framework](https://www.prophecy.ai/guides/building-a-data-quality-framework) - [AI Agents in the Data Preparation Pipeline](https://www.prophecy.ai/guides/ai-agents-data-preparation-pipeline) - [Loan Tape Template: Field Definitions and Normalization](https://www.prophecy.ai/guides/loan-tape-template-field-definitions-normalization) - [Loan Portfolio Analytics](https://www.prophecy.ai/blog/loan-tape-portfolio-analytics) - [Visual Data Workflows for Financial Analysts](https://www.prophecy.ai/blog/blog-visual-data-workflows-financial-analysts)